Site Plan

purpose Statement

When finished, this site will display my past photography and graphic design projects as well as having the actual website design being a part of the entire showcase.

Audience Description

Personas

Design Company Manager

This man is a 46 year old who is married with three kids. He has been working for this company for 9 years and is doing well financially. He has a Bachelors Degree in Graphic Arts but is self taught when it comes to web design. He uses his tablet for most things but he uses his computer at work when he is designing. When it is convenient he uses his smart phone. Part of his job is to find new recruits who have a good attitude, creative mind, and are hard workers. His days a busy so he is careful how he spends his time. When viewing my portfolio he would like to quickly see a range of my abilities and what I do well. Also an easy way to see what experience I have and how to contact me.

Small Business Owner

This lady is 29 and recently decided to start up her own cafe. She graduated University with an Associates Degree and since then she hasn't been able to keep a job for a long time. She is struggling financially and so values a good deal. She is always on her phone but once in a while you will see her using her laptop. Right now she is looking to brand her cafe and have a snazzy new website. When visiting my site she hopes to see designs that appeal to her and expects to know what my rates are. She also needs to know how to get into contact with me.

Scenarios

What are your prices?
What quality of work do you produce?
What experience do you have?
Who have you worked for or with?
Do you have a specialty?
How can I get in contact with you?
How long is a photo appointment?
Do you have any deals going on?
What type of person are you?
How are your projects created?
Is the navigation easy to understand?

Content Architecture

Content List

What are your prices?

TEXT a list of prices

What quality of work do you produce?

IMAGE images of past work
TEXT description of my past work next to the images

What experience do you have?

TEXT small resume
IMAGE big image will speak for itself

Who have you worked for or with?

TEXT letter of references or testimonials

Do you have a specialty?

TEXT write up about me and what I like
ORGANIZATION navigation places importance on my specialty
IMAGE let the big images speak for themselves

How can I get in contact with you?

TEXT write out contact into
IMAGE icons for the different ways to get into contact

How long is a photo appointment?

TEXT list of photo packages with approximate photo-shoot length
IMAGE infographic for photo packages

Do you have any deals going on?

TEXT list of deals
IMAGE button or sign catching your eye and asking you to act

What type of person are you?

TEXT short little write up (about me)
IMAGE photo of myself
DESIGN the overall feel of the designed website

How are your projects created?

TEXT a short write up next to images of the project in question
IMAGE photos of the design progress

Is the navigation easy to understand?

ORGANIZATION the navigation will speak for itself

sandbox.carathomson.com